The Great Retention: Creating A Culture of Belonging

Citizen Relations
March 21, 2024
Woman on Bench

“Work hard, play hard” is a term heard often in work culture descriptions since the 20th century. But how has that evolved and what is meant by ‘play’ in today’s post-pandemic, hybrid work environment? In the fast-paced world of communications, a level of excellence, hard work, and successful outcomes is required, but employers and employees alike are looking for the workplace to have a sense of belonging, fulfillment, and connection. Juggling both can sometimes prove to be difficult, especially when appealing to employees across generations, spanning different interests, and coming from different backgrounds. 

Citizen President, Canada (Ontario & West), Jenn Duggan, shared how Citizen has been able to keep above average retention rates and engaged employees pre, during, and post pandemic with the members of the Canadian Public Relations Society and now she is sharing that success here. For helpful tips on retaining employees, building workplace connection, and creating a culture of belonging, download this guideline:

Download here: The Great Retention – Key Takeaways