Citizen Relations Builds Creative Arsenal with Strategic Talent Moves

Global PR agency Citizen Relations is announcing significant appointments and advancements within its Creative & Strategy team, led by Chief Creative Officer, Josh Budd. Building on recent global talent investments, the agency is doubling down on creative firepower with a fresh roster of talent, reinforcing Citizen’s commitment to pushing creative boundaries and delivering impactful, integrated solutions.

Following the recent promotions of Travis Myers and Jess Richards to Creative Directors, Lindsay Page has been appointed EVP, Head of Strategy. The Creative team has also added two new creative duos:

• Jon Dick as Senior Copywriter + Heather MacDonald as Senior Art Director
• George Hobby as Junior Copywriter + Grace Zhou as Junior Art Director

Jon joins from McCann Canada with award-winning campaigns recognized at Cannes Lions, The One Show and CLIOs. Heather brings over a decade of experience from Sid Lee, Anomaly, Ogilvy, and Grey, with work earning accolades from Cannes, CMAs, and the One Show. Grace and George come from Miami Ad School with impressive accolades, including Grace’s Young Ones Student Merit award and George’s Gold win from the National Advertising Challenge.

“We’re not just hiring individual talent, but building a roster of complementary skills and perspectives that make us collectively better creatives,” said Chief Creative Officer, Josh Budd, who was recently named to Campaign USA’s prestigious 40 Over 40 list. “They embody the core characteristics we seek: good humans, good teammates, and great creatives, proven by portfolios that show they aren’t afraid to swing hard.”

The promotions of Travis Myers and Jess Richards recognize their exceptional leadership and consistent delivery of unignorable work, including Citizen’s award-winning campaigns for TurboTax, Egale Canada, and SickKids. Lindsay Page’s promotion to EVP, Head of Strategy recognizes her pivotal role in Citizen’s growth over her four-year tenure, leading campaigns such as ReclaimYourName.dic – named a Fast Company World Changing Idea – and Cheetle in Cheadle – a two-time Cannes Lion winner. With nearly two decades in the industry, Lindsay has been recognized as a judge for the Effie Canada awards and was ranked a Top 10 Planner in Strategy’s 2024 Creative Report Card.

These appointments come off the back of continued momentum at Citizen, with new business wins including Nespresso Canada, Nature’s Path North America and Jack Link’s Canada, plus recent wins at The Clios, PRovoke Media’s North American Sabre Awards, The Drum Awards, Canadian Event Awards and PRWeek Purpose Awards.