Citizen Relations 2025 PR AOY Winner for Third Straight Year

Citizen Relations’ commitment to excellence and unleashing the potential for ambitious brands has been recognized once again by Strategy, with the agency winning bronze for PR Agency of the Year (AOY) at the 2025 Strategy AOY Awards last night. This marks the third consecutive year Citizen has secured a coveted AOY honour, taking home  Gold PR AOY in 2023 and Silver PR AOY in 2024. 

The Strategy AOY Awards are among the most prestigious distinctions in the Canadian marketing, advertising, and PR industries. This recognition signifies best-in-class performance and leadership in driving client success.

“Securing our third consecutive Strategy AOY award reflects the power of our integrated teams,” said CEO Nick Cowling. “It speaks volumes of our forward-thinking, tomorrow-first approach and the partnership we’ve built with our clients. Especially in a challenging market, consistency at this level proves we’re not just adapting – we’re leading.” Hear more from him in his interview with Strategy Magazine. 

The recognition is fueled by the agency’s continued growth and momentum in 2025, including expanding its global portfolio with new clients, promoting innovators into leadership roles and building a creative arsenal with strategic talent moves.

This win joins a prestigious lineup of continuous agency-wide recognition that highlights Citizen’s global and industry-specific leadership, including being named to the 2026 PRNews Agency Elite Top 120 roster, winning Campaign 2023 Global PR Agency of The Year (Bronze), and being named in PRWeek’s best places to work in 2022 and 2023.