{"id":5660,"date":"2025-09-18T04:08:18","date_gmt":"2025-09-18T04:08:18","guid":{"rendered":"https:\/\/www.citizenrelations.com\/?p=5660"},"modified":"2026-02-11T18:40:25","modified_gmt":"2026-02-11T18:40:25","slug":"meet-the-winners-of-citizens-2025-mod-awards","status":"publish","type":"post","link":"https:\/\/www.citizenrelations.com\/en\/meet-the-winners-of-citizens-2025-mod-awards\/","title":{"rendered":"Meet The Winners of Citizen’s 2025 Mod Awards"},"content":{"rendered":"

Potential. It’s a word filled with possibility; the promise of something smarter, sharper and with no opportunity left untapped. At Citizen, our mission to unleash this potential begins within our own walls.\u00a0<\/span><\/p>\n

Our annual internal value awards, The Mods<\/a>, recognize those Citizens who truly embody our core values and, in doing so, bring our mission to life. This year’s winners are a testament to what’s possible when we live by our values every day. They are the individuals who fuel curiosity, instill confidence, and inspire courage in all of us. They don’t just talk the talk; they walk the walk, setting the standard for what it means to be a modern Citizen.<\/span><\/p>\n

This year\u2019s winners were anonymously nominated and then shortlisted and scored by a judging committee. Four were selected to win an all-expenses paid three days at any of the 10 Citizen offices across North America and Europe.<\/span><\/p>\n

Here they are:<\/p>\n

\"\"<\/p>\n

1. Motunde Sotuminu, Account Executive (LDN)<\/h4>\n

Motunde, a former journalist turned PR professional, has been at Citizen for close to a year and already made a mark on her teams and clients! Known for being a \u201cforce of good,\u201d Motunde actively takes part in the London office\u2019s EDI initiatives and Citizen\u2019s Professional Development & Mentorship Committee. One nominee says, \u201cA true problem-solver, she takes ownership, inspires others, and stays ahead of industry trends. Her commitment to improvement and ability to get things done make her an invaluable team asset and a role model for excellence.\u201d<\/span><\/p>\n

When asked how she brings Citizen\u2019s value of <\/span>Setting the Standard<\/span><\/i> to life, Motunde said, \u201cKeep the bar high. I should everyday try and jump, and try to meet that standard. Sometimes I will fall. That doesn\u2019t change the standard. That doesn\u2019t change that the standard is excellence.\u201d<\/span><\/p>\n

Congratulations Motunde!<\/span><\/p>\n

2. Jerry Yang, Manager, Intelligence & Insights (TOR)<\/h4>\n

Jerry, a boomerang Citizen, has been with the agency for nearly four years and is beloved in the Toronto office, completely unrelated to the fact that he leads the office\u2019s Culture Committee. Jerry has been described by one nominee as \u201ca flexible, genius-level contributor who always gets the answers you didn’t know you needed.\u201d<\/span><\/p>\n

When asked how he brings Citizen\u2019s value of <\/span>Empower Curiosity<\/span><\/i> to life, he said, “I am naturally a curious person . . . Which is why I’m always so eager and so willing to jump on opportunities where I can mentor or teach other citizens how to be curious about something”<\/span><\/p>\n

Congratulations Jerry!\u00a0<\/span><\/p>\n

3. Ellie Deutsch, Senior Account Executive (NYC)<\/h4>\n

In her three year journey at Citizen, Ellie – and her Cavapoo, Oliver – have come to be known as a burst of positivity in the New York City office. From always being ready with whatever task is thrown her way to lending her beautiful voice at the end of year global townhall, she never shies away from a challenge. One nominee said, Ellie exemplifies what it means to champion equity. She makes sure everyone has a seat at the table, creating space for open dialogue and inclusivity.\u201d\u00a0<\/span><\/p>\n

Ellie shares, \u201cMy goal from 9 to 5 is to create an environment where people feel comfortable, sharing their authentic selves\u2026 I pride myself for being present for both the highs and lows, convinced that a foundation of warmth paves the way for exceptional work and stronger collaboration.\u201d<\/span><\/p>\n

Congratulations Ellie!\u00a0<\/span><\/p>\n

4. Sophie Brewer, Account Director & Creator Specialist (LDN)<\/b><\/h4>\n

Sophie got her start at Citizen six years ago as an intern and has quickly risen to Account Director & Creator Specialist. In the London office, Sophie\u2019s known to bring her \u2018can do\u2019 attitude to work everyday, with one nominee saying, \u201cSophie demonstrates courage and conviction in her actions; she speaks up and challenges behaviours that aren\u2019t what is right for the client or agency and are willing to step outside their comfort zone to do what they believe is right.\u201d<\/span><\/p>\n

As a long-standing Citizen, Sophie is a huge proponent of creating an environment of positivity to help the team thrive. She says, \u201cSome of our best ideas can sometimes come from the newest or most junior team members, and I always make it a point to give everybody a voice and a chance to contribute . . . empowering curiosity means every voice matters on the team.”<\/span><\/p>\n

Congratulations Sophie!\u00a0<\/span><\/p>\n

Learn about last year’s winners here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Potential. It’s a word filled with possibility; the promise of something smarter, sharper and with no opportunity left untapped. At Citizen, our mission to unleash this potential begins within our own walls.\u00a0 Our annual internal value awards, The Mods, recognize those Citizens who truly embody our core values and, in doing so, bring our mission […]<\/p>\n","protected":false},"author":1,"featured_media":5664,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[4],"tags":[],"class_list":["post-5660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"\nMeet The Winners of Citizen's 2025 Mod Awards | Citizen Relations<\/title>\n<meta name=\"description\" content=\"Meet the 2025 MOD Award winners who embody the values of Citizen Relations through creative innovation and strategic leadership.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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