{"id":5628,"date":"2025-09-03T20:17:33","date_gmt":"2025-09-03T20:17:33","guid":{"rendered":"https:\/\/www.citizenrelations.com\/?p=5628"},"modified":"2026-02-11T18:59:12","modified_gmt":"2026-02-11T18:59:12","slug":"alex-green-named-prnews-people-of-the-year-agency-innovator","status":"publish","type":"post","link":"https:\/\/www.citizenrelations.com\/en\/alex-green-named-prnews-people-of-the-year-agency-innovator\/","title":{"rendered":"Alex Green Named PRNews People of the Year &#8211; Agency Innovator"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Citizen\u2019s SVP, Alex Green, has been recognized as <\/span><a href=\"https:\/\/www.chiefmarketer.com\/event\/people-of-the-year-awards-2025\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">PRNews People of the Year<\/span><\/a><span style=\"font-weight: 400;\"> &#8220;Agency Innovator&#8221;, an accolade that celebrates the most visionary and impactful leaders in the PR industry. This recognition highlights professionals who have expanded their firm&#8217;s offerings and spearheaded winning campaigns. The Agency Innovators category specifically honors those who have helped their firm grow in client base and revenue, a definition Alex has more than lived up to.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In her six-year tenure, she has led remarkable growth, particularly in the past year, by spearheading key business wins, including <\/span><a href=\"https:\/\/www.citizenrelations.com\/en\/nestle-canada-appoints-citizen-relations-as-confectionary-pr-aor\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Nestle Confectionery<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/www.citizenrelations.com\/en\/citizen-named-official-aor-for-nespresso-canada\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Nespresso Canada.<\/span><\/a><span style=\"font-weight: 400;\"> Her strategic leadership of the Nespresso win seamlessly integrated, strategy, innovation, digital, creative, and experiential teams, to deliver substantial revenue growth.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Her impact is perhaps most visible in the stunning success of the campaigns she&#8217;s led. Since 2022, her work has garnered over 40 industry awards, including top honours from the <\/span><a href=\"https:\/\/www.citizenrelations.com\/en\/cannes-23-historic-week\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Cannes Lions Festival of Creativity<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.citizenrelations.com\/en\/citizen-wins-one-club-creativitys-annual-creative-week-new-york\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">The One Show<\/span><\/a><span style=\"font-weight: 400;\">,<\/span><a href=\"https:\/\/www.citizenrelations.com\/en\/citizen-wins-gold-at-clio-awards\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\"> CLIOs<\/span><\/a><span style=\"font-weight: 400;\">, and <\/span><a href=\"https:\/\/www.citizenrelations.com\/en\/citizen-wins-webby-award-best-social-impact-campaign-alongside-multiple-marketing-award\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">The Webby Awards.<\/span><\/a><span style=\"font-weight: 400;\"> She led the <\/span><a href=\"https:\/\/www.citizenrelations.com\/en\/case-study\/cheetle-cheadle\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">&#8220;Cheetle in Cheadle&#8221;<\/span><\/a><span style=\"font-weight: 400;\">campaign for PepsiCo Canada as the primary account lead, a campaign that didn&#8217;t just achieve excellent results (2.2 billion impressions and a 47% regional sales increase), it became a cultural phenomenon, appearing on Jimmy Kimmel Live and Jimmy Fallon\u2019s Tonight Show.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As Senior Vice President, Alex is central to Citizen\u2019s success. Her trust-based relationships with clients enable her to fearlessly weave new products, services, and POVs into brand work while delivering industry topping results. Her constant curiosity and collaborative spirit have positioned her at the forefront of innovation, embodying the very essence of an Agency Innovator.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cAlex\u2019s innovative mindset, strategic thinking, and creative outlook has delivered every time,\u201d said a long-time client at Citizen.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Citizen Relations is incredibly proud of Alex and congratulates her on this well-deserved recognition!\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Citizen\u2019s SVP, Alex Green, has been recognized as PRNews People of the Year &#8220;Agency Innovator&#8221;, an accolade that celebrates the most visionary and impactful leaders in the PR industry. This recognition highlights professionals who have expanded their firm&#8217;s offerings and spearheaded winning campaigns. The Agency Innovators category specifically honors those who have helped their firm [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5629,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[4],"tags":[],"class_list":["post-5628","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Alex Green Named PRNews People of the Year - Agency Innovator | Citizen Relations<\/title>\n<meta name=\"description\" content=\"Citizen&#039;s SVP Alex Green, the leader behind award-winning campaigns named PRNews Agency Innovator of the Year.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.citizenrelations.com\/en\/alex-green-named-prnews-people-of-the-year-agency-innovator\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alex Green Named PRNews People of the Year - Agency Innovator | Citizen Relations\" \/>\n<meta property=\"og:description\" content=\"Citizen&#039;s SVP Alex Green, the leader behind award-winning campaigns named PRNews Agency Innovator of the Year.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.citizenrelations.com\/en\/alex-green-named-prnews-people-of-the-year-agency-innovator\/\" \/>\n<meta property=\"og:site_name\" content=\"Citizen Relations\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-03T20:17:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-11T18:59:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.citizenrelations.com\/wp-content\/uploads\/2025\/09\/banner-design-20.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1340\" \/>\n\t<meta property=\"og:image:height\" content=\"810\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"citizen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"citizen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.citizenrelations.com\\\/en\\\/alex-green-named-prnews-people-of-the-year-agency-innovator\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.citizenrelations.com\\\/en\\\/alex-green-named-prnews-people-of-the-year-agency-innovator\\\/\"},\"author\":{\"name\":\"citizen\",\"@id\":\"https:\\\/\\\/www.citizenrelations.com\\\/en\\\/#\\\/schema\\\/person\\\/9a2f1330ad5d3f1e2495966076a91a1f\"},\"headline\":\"Alex Green Named PRNews People of the Year &#8211; 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